Services

AEO & GEO

Answer-engine optimization: structuring content so AI search surfaces can understand, cite, and recommend your business.

What this service covers

More answers now come from AI overviews and assistants rather than ten blue links. AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) are about making your content the clear, factual, well-structured source those systems draw on: direct answers, question coverage, entity clarity, and machine-readable site information.

This is a developing area of my practice, and I'll say so plainly. I won't claim guaranteed inclusion in AI-generated answers — nobody can. What I offer is sound preparation: content structured the way answer engines prefer to consume it.

Problems this addresses

  • Your content never appears in AI overviews or answers
  • Competitors get cited while your site is invisible to assistants
  • Content buries answers under long introductions
  • Business facts are inconsistent across the web
  • No structured data helping machines understand your pages
Scope & deliverables

What's typically included

  • Answer-oriented content restructuring
  • FAQ and question coverage planning
  • Entity clarity (consistent business facts)
  • Factual, citable content formatting
  • Structured data for key entities
  • Machine-readable business information review

Exact deliverables are agreed per project — this list shows what's typically in scope.

Working process

How the work runs

1

Assess

Review how your topics currently appear in AI surfaces.

2

Structure

Reorganize content around direct answers and questions.

3

Clarify

Tighten entity information and factual consistency.

4

Mark up

Add appropriate structured data.

FAQs

Common questions

Can you guarantee my site appears in AI answers?+

No — and be skeptical of anyone who promises it. I prepare your content to be the kind of source these systems cite.

Is this different from regular SEO?+

It builds on the same foundations — with extra emphasis on direct answers, structure, and entity clarity.

Is this service proven?+

It's an emerging discipline. I'm transparent that this is a developing capability, applied with sound fundamentals.

Which businesses benefit most?+

Local services and informational topics where customers ask direct questions.

Related services

Often combined with

Local SEO

Local keyword research, location pages, and on-site signals that help nearby customers find you.

Learn more →

On-Page SEO

Titles, meta descriptions, headings, intent-matched content, and internal linking.

Learn more →

Technical SEO

Crawlability, indexability, canonicals, sitemaps, redirects, structured data, and site health.

Learn more →

Content SEO & Writing

SEO content briefs, structured writing, topical coverage, and content refreshes.

Learn more →

Need aeo & geo?

Tell me about your website and goals — I'll review what's needed and discuss whether aeo & geo is the right fit.